Ok we all know we need stationary as a business, at a minimum we could probably do with some business cards, and maybe we might have some flyers made up to spread the word a bit every now and then.
In fact so many businesses only give their printed stationary and marketing the most cursory of thoughts these days – after all there are so many things to do each day, and surely the website is already sorting this out in this day and age right?
But you know different – you haven’t spent all of this effort getting to this point without noticing the impact physical print can bring to the table.
After all this is physical, where not just the look of that business card, but the sensory feel that can be imbued into that little card can instantly change your potential clients whole perception of you and your business … that little bit of extra thought now can mean your potential new client doesn’t just file that stationary in the ‘never to be looked at again’ pile in the drawer, but takes it home, shows the family and friends – ‘look at this, how unique is this’ they exclaim ….. CONGRATULATIONS, you just graduated to being one of the very few businesses that moved from utility through to creating an emotional link with your customer, and your name just got laser etched into that potential client’s brain.
And now you know who you can come and talk to about organising that graduation for you and your business!!!